Welcome

M-zone – Freelance and project-based marketing communications.

At M-zone, I’ve been helping clients to reach their business-to-business target audiences for over 15 years as a freelance marketing resource. Clients have included some of the biggest technology names as well as the more modest-sized, but big-thinking, business services companies in the UK. 

Whatever the size of your business, effective marketing communications add value.  Marketing can help you to secure your existing customer base, to build and maintain a healthy pipeline of prospective customers as well as to communicate more successfully with all of your audiences.

The range of marketing services I can offer include:

•    developing insights for strategic planning and understanding your product/service offering
•    idea generation and delivery options to suit different styles and budgets
•    campaign implementation – live events, webinars, inbound and outbound activities, targeted direct mail & email communications, social
•    content development – copywriting for websites, landing pages, email, direct mail, collateral including customer case studies.

Marketing services can be provided for projects or on a retained basis from my home-office on the borders of Hampshire, West Sussex and Surrey.

You’ll get all the benefits of a professional marketing manager who can just get on and do it.

So if you need to build a marketing plan, just tidy up your existing marketing programmes or something in between, why not give me a call or drop me an email.

M-zone – ideal for businesses that don’t want to employ a full marketing team but do want to demonstrate marketing professionalism.

While you are here, take a browse around the site and review some of my client testimonials. When you are ready, call me on 07775 720178 for an informal chat.

  • "I have worked directly with Julie across a number of projects and have found her to be highly conscientious and capable. She has a broad range of marketing skills and is very much a safe pair of hands with a strong focus on delivering against a deadline."

    John Glendenning - VP Sales & Marketing, StorMagic

  • Julie's marketing skills were just what LawSkills needed. She has guided us through a thorough review of our work and marketplace and with charm helped us develop a marketing plan. She has ensured our newsletter goes out in a timely fashion and upskilled the team on using social media. All these initiatives are undertaken with quiet competence and flair.

    Gill Steel - Director, LawSkills

  • "Julie's flexible approach and access to other freelance marketing resources enabled us to run some very cost-effective marketing programmes."

    Tony Durrant - Financial Director, Taviz Technology

  • "Julie's adaptability and proactive attitude made her a hit with the partners and enabled us to widen our customer footprint during a difficult transitional period."

    Jan Perry - UK Alliances Manager, Technical Computing, Hewlett Packard

  • "I needed someone to hit the ground running and to take full responsibility for all aspects of our direct marketing campaigns. Julie picked up the gauntlet and immediately set in motion a series of successful, focused lead generations campaigns."

    Ruth Taylor - Marketing Director, Anix Group

  • "Julie was quick to understand the situation we were in and to work with me on designing and implementing a series of market research projects."

    Patricia Cosgrove - New Business Director, Anix Group

  • "Amongst other things, Julie was instrumental in introducing the web edition version of the product to our customer base."

    Ian Dunn - CEO, Monactive Ltd

  • "We had a short-term requirement for someone with experience of the full range of marcoms who wasn't afraid to get their hands dirty. Julie fitted the bill perfectly."

    Gareth Lloyd - CEO, glue ltd

  • "We had a major show coming up in a couple of months and nobody to drive it. I remembered Julie from a previous company and she immediately stepped into the breach, managing all aspects of the show through to completion."

    Richard Keeble - Consultancy Manager, Raymead

  • "Julie was contracted to implement our marketing plan in the UK and to work with us on providing materials and programmes for the European channels. I found her “can-do” attitude refreshing. She approached each assignment with enthusiasm and vigour."

    Richard Matthewson - CEO Europe, Taviz Technology

  • "Julie's patience and professionalism enabled us to create a successful and well received event in the UK. She over-achieved the target number of attendees and I look forward to working with her again."

    Daniela Azzolini - Corporate Marketing Director, HAL Knowledge Solutions

  • "Julie worked closely with the marketing team in the US to provide focus on the needs of the UK sales team, particularly in terms of lead generation. She also set up a workable and manageable process for EMEA lead tracking and reporting in salesforce.com."

    Michael Gomez - Regional Director, EMEA, Oblix

  • "Julie helped us to develop a series of professional case studies and technical papers for use in our marketing campaigns."

    Mark Ogier - Managing Director, MMCC Consultants

  • "Not only was the assignment with Julie carried out ‘exactly as described on the tin’, but her ability to come up to speed incredibly fast, and her proactive approach, gave us real additional value."

    Simon Jennings - COO, Virtual Trader

About

Who's behind M-Zone?

“Julie has excellent project management and communication skills, used to doing several things at once.  Loyal and responsible, she has a creative approach to problem-solving.  She is quick to see possibilities of new ideas, good at initiating them and persuading others of their merits.  She is adaptable with versatile people skills – happy to work within a team or independently.”

Who am I?
Julie Albury, an experienced freelance marketing communications manager providing flexible marketing services.  Extensive experience in providing marketing to the B2B business services and technology sectors in the UK and across EMEA.

Qualifications
Chartered Institute of Marketing’s Diploma in International Marketing plus over 20 years business-to-business marketing experience.

Experience
I have worked with many different sized business – for UK-based, European focused and US headquartered organisations; on a part-time, retained and project by project basis.  My breadth and depth of experience in marketing communications in the B2B sector includes:

  • business services (management consulting, training and professional services) and technology (software, hardware, services and consultancy)
  • working with vendors, resellers and professional membership organisations
  • channel activities, on both sides of the fence
  • joint activities with IBM, Microsoft, Polycom and Hewlett Packard

Services

“Julie provides cost-effective marketing services – on a freelance, project or retained basis – which drive return on marketing investment for businesses in the B2B business services and technology sector.”

What will you get?
A seasoned marketing manager with EMEA-wide experience in the B2B business services and technology sectors. Someone who understands the marketing process – from marketing audit, through market research, strategic planning, defining your value proposition and messaging, creative production, tactical execution, measurement and control – who can run and manage marketing activities on your behalf.

A respected marketing manager to work with your sales team, your customers, your partners and your agencies. Someone who will deliver integrated communications campaigns – direct mail, email, trade shows, live events, webinars, website development, SEO, blogs, social and collateral.

A creative marketer who will research and develop ideas for campaigns. Someone who understands about marketing to “people”, will think outside of the box, work to tight deadlines and achieve results.

A practical marketing manager who will work to a budget and manage your co-operative account. Someone who knows how to maintain and develop your brand image.

Virtual Marketing Team

Over the years, I have developed a network of like-minded marketing professionals and resources including marketing automation & email tools, data provision, telemarketing services, online survey tools, live event services, creative design, web-build, web-optimisation, blog, social media, PR and contract sales services. Put them all together and we can – if required – provide a virtual marketing department to deliver successful marketing campaigns, on budget and on time.

For further information or to discuss specific activities, please email your enquiry to juliea@m-zone.co.uk

Clients

M-zone clients for marketing support include:

07775720178

M-Zone Limited, Nyewood, Petersfield, Hampshire

juliea@m-zone.co.uk